Category: Brand Blog

20 Best Campaigns of the Past 20 Years

Posted on 09/27/18 by cPR
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Great article in PRWeek Magazine…. Wanted to share their top 20 PR campaigns over the past two decades. It’s a nice read!       Feeding Children Better Client: Conagra Foods Agency: Cone Duration: 2001 Conagra, with the help of Cone, set out to tackle child hunger in the U.S. by raising awareness. The company […]

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Got $1 To Spend On Marketing? How About Research?

Posted on 09/26/18 by cPR
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It’s always a fun question to ask marketing communication professionals, CEOs and even everyday Joe’s a simple question: If you had $1 to spend on a communications program to promote a product or service, how would you spend it? While most of the answers revolve around an advertisement, social media and public relations, many don’t […]

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Our Latest Production: History on the Move!

Posted on 05/29/18 by cPR
History on Move

When the iconic oldest house in Tampa Bay fell into disrepair, our client EquiAlt not only purchased it, but moved it to a historic district for it to be renovated. To tell the story, EquiAlt hired us to create awareness of the move, which was the longest move in Tampa history, but to also chronicle […]

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Why Multimedia Production Will Push Your Brand Forward

Posted on 05/08/18 by cPR
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It’s no secret that the way we do business today is far more dynamic and advanced than the way we did business even just ten years ago. The professional world has skyrocketed far beyond basic printed text when it comes to marketing; there are increasingly more outlets surfacing that allow us to tell the world […]

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PRSA Names Carpenter to 2018 National Silver Anvil Panel

Posted on 01/04/18 by cPR
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We are proud to announce that Scott Carpenter, president of Carpenter Public Relations has been selected by the Public Relations Society of America – an organization of more than 35,000 public relations professionals – to serve on on its national judge’s panel for selecting the PRSA Silver Anvil. This marks the 13th time he has […]

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Reach Employees On A Deeper Level

Posted on 09/26/17 by cPR
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I’m sharing this great article in a recent Inc. Magazine.  With a 97 percent employee approval rating on Glassdoor, LinkedIn’s Jeff Weiner has developed a reputation as one of the most beloved CEOs in the world. Weiner recently shared his advice on what it takes to reach employees on a deeper level. “Inspire, empower, listen & appreciate. Practicing any one of […]

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Do I Need Three Strategies To Succeed? Yes You Do!

Posted on 08/17/17 by cPR
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When we embark on projects for existing or new clients, we usually move quickly into discussions on strategy. It may be tempting to jump into tactics, but we believe that should be the last step, not the first.  If you’re thinking that communication strategy is what will inform those tactics, you’re right. But there are two other […]

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