Tag: data

Unique PR Measurements From Silver Anvil Winners

Posted on 08/28/10 by cPR 2 Comments
Silver Anvil Award

As a national judge for the Silver Anvils, I see lots of ways PR professionals try to judge their own success in a campaign. While even the largest firms still try to pass impressions or ad equivalencies off as a measurable objective (which I loathe – see past blog entry here), there were a couple […]

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